Readability User Testing
Project BackgroundArriello was approached by a large generic company to coordinate and consolidate their Readability Test processes throughout Europe across their 12 subsidiaries in Western and Central Europe and streamlining their multiple submission strategies.
The Issues
Keeping costs low while maintaining quality and performing the whole process in an efficient and timely manner, keeping in mind the national differences in between the Competent Authorities and the separate language requirements.
Arriello Solutions
Utilising its contacts in Competent Authorities throughout Europe, Arriello was able to consolidate the number of Readability User Tests by 20% due to the acceptance of Bridging Studies, Focus Tests and translations. Arriello was also able to coordinate and effectively manage high volume test numbers across multiple markets at once.
The Value-Add
As the leader in the field, Arriello utilised its experience and valuable contacts to formulate a testing strategy that saved time and money. Arriello took the most efficient approach, not the simple option.
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